Choosing a water filter sounds simple—until you realise how many options there are.

Suddenly, you’re comparing sizes, styles, and wondering which one will actually improve the taste and allow you to truly maximise the benefits of filtered water.

In Australia, there are usually a couple of reasons people start looking into filtration. Sometimes it’s the faint chlorine smell that lingers in a glass of tap water. Other times, it’s simply wanting to drink more water throughout the day and finding that plain tap water isn’t quite as appealing as it could be.

Because when it comes down to it, the easier water is to drink, the more naturally it becomes part of your routine.

With jugs, carafes, and benchtop systems all competing for space in your kitchen, the real question isn’t which one is “right”—it’s which one suits the way you live.

Why Taste Matters When Choosing the Right Water Filter

Before diving into comparisons, it’s worth asking: why focus on taste at all?

Because taste is what determines behaviour.

If your water tastes clean, crisp, and neutral, you’re naturally more inclined to drink more of it. And hydration plays a role in everything from energy levels to skin health and concentration. According to the Australian Dietary Guidelines, adequate hydration is essential for overall wellbeing. Yet many people fall short—not due to lack of access, but lack of appeal.

This is where the benefits of filtered water come in—not as a necessity for safety, but as a way to elevate the experience.

The Daily Option: Is a Water Filter Jug Right for You?

A water filter jug is often the easiest place to start.

It’s light, it’s portable, and it’s designed to slide right into your fridge door.

Why Choose the Jug?

  • Fridge-Cold Freshness: If you believe water is only drinkable if it’s five degrees above freezing, this is your best friend.

  • Speed: It’s easy to fill and easy to pour, perfect for individuals or smaller households.

  • Durable Design: Made from high-quality, BPA-free materials, it’s a rugged option for a busy kitchen. 

Because our Water Filter Jugs are designed for convenience, they’re often a good choice if you’re just beginning to explore how to improve water taste at home.

Because of its size, you may find yourself refilling it more often if your household uses a lot of water. But for many, that simplicity is exactly what makes it work.

The Dinner Party Darling: Why Choose a Glass Carafe?

If you care as much about your kitchen’s "vibe" as you do about the water's crispness, the 3.5L Glass Carafe can be a natural choice.

Why Choose the Carafe?

  • Borosilicate Purity: Unlike plastic, glass is chemically inert. It doesn't hold onto old smells, and it certainly doesn't add a "plastic" aftertaste to your water.  

  • Aesthetic Appeal: It’s a statement piece. It looks just as good on a linen-clothed dinner table as it does on your bedside table.

  • Capacity: At 3.5L, it holds enough to get you through a long dinner without someone constantly running back to the tap.

In terms of taste, the 3.5L Glass Carafe Alkaline Water Filter experience is similar to our Water Filter Jug—the main difference is how and where you use it. If you enjoy having water ready to serve, rather than tucked away in the fridge, a carafe often feels like a better fit.

The Heavy Hitter: The Glass Benchtop Filter

For households that use more water throughout the day, a benchtop filter often becomes the most practical option.

Why Choose the Benchtop?

  • Capacity: It holds significantly more water, meaning you only fill it once or  twice a day, even with a thirsty household.

  • Set and Forget: It sits proudly on your bench, acting as a constant visual cue to drink more water.

  • Sustainable Design: Featuring naturally sourced bamboo and borosilicate glass, it’s a centerpiece worthy of your kitchen bench.

Aside from the improved water taste, our 9L Glass Benchtop Water Filter makes it easier to fill bottles, prepare drinks, and cook without constantly topping up. Many people find that this consistency is what makes the biggest difference. When filtered water is always available, it becomes part of the flow of your day.

Choosing the Right Water Filter for Taste

If all three options improve taste, how do you choose?

Instead of focusing on technical differences, think about your habits.

Ask yourself:

  • How often do I drink water at home?

  • Do I prefer convenience or ritual?

  • Am I filtering for myself or a household?

  • Where will the filter live—fridge, table, or benchtop?

A simple way to decide:

  • Go for a jug if you want flexibility and ease

  • Choose a carafe if you enjoy a more elevated, design-led experience

  • Opt for a benchtop system if you value consistency and convenience

There’s no “best” option universally—only what fits naturally into your day.

Finding Your Perfect Pour

At the end of the day, finding the "right" water filter for taste isn't about complexity; it’s about finding the one that fits seamlessly into your morning rush, your slow Sunday brunches, and your late-night glass by the bed.

Stop settling for "okay" tap water and start enjoying the benefits of filtered water. When your water tastes right, everything shifts subtly. You drink more without thinking. You reach for water instead of something else. It becomes part of your routine in a way that feels effortless.

Whether that comes from a jug in your fridge, a carafe on your table, or a benchtop in your kitchen is entirely up to you. What matters is that it works for you—and that every glass feels like something you actually want to drink.

Ready to find your water filter match? Explore our range and discover how much better your day can be when you drink filtered water from Earths Water.