When it comes to Christmas gift shopping, there are two types of people: the ones who’ve already wrapped everything by November, and the ones frantically clicking ‘add to cart’ on Christmas Eve.

If you’d like to be the first kind this year, or at least avoid the panic, here’s your cue. Black Friday is the perfect time to get ahead on thoughtful, sustainable Christmas gifts (without spending your entire festive budget in one go).

And the best part? You don’t need to buy another novelty mug or pair of socks. This year, we’re talking about gifts that actually make a difference—for your health, your home, and the planet.

So grab your list, check it twice, and let’s dive into some gift ideas that feel good and do good.

Why Choose Sustainable, Health-Focused Gifts?

Because there’s something genuinely meaningful about giving a gift that improves someone’s everyday life. A water filter that turns every glass into a clean, refreshing pour. A shower filter that makes hair softer and skin calmer. An air purifier that helps everyone breathe a little easier.

They’re gifts that go beyond the holidays—ones that quietly improve someone’s wellbeing long after the wrapping paper’s gone.

And when you shop during Black Friday, you can grab these thoughtful upgrades at their best value, perfect for ticking off your Christmas list early (and maybe treating yourself while you’re at it).

Gifts That Keep Everyone Hydrated (and Happy)

We all know someone who’s always forgetting to drink water. Maybe it’s your gym-loving sibling who still somehow never refills their bottle, or your workmate who lives on coffee.

Water Filter Bottles For Everyday Adventures

Perfect for busy mornings, gym sessions, and school runs. Earths Water’s Ultra Water Filter Bottles make clean water accessible anywhere—removing impurities while keeping natural minerals intact. Plus, they help cut down on single-use plastic bottles.

A small swap with a big impact, and one they’ll actually use every day.

Glass Carafes and Benchtop Filters For the Style-Conscious Host

Know someone who loves hosting Sunday brunches or long, lazy dinners? These water filter gifts are for them.

Earths Water’s 3.5L Glass Carafe Water Filter (also has a 2.5L mini me version) is as elegant as it is practical, perfect for serving crystal-clear filtered water that looks good on any table. It’s sleek, sustainable, and effortlessly stylish—because hydration deserves good design, too.

And for bigger gatherings, the 9L Glass Benchtop Water Filter is the perfect centrepiece. It’s both functional and decorative, keeping pure water flowing all day long for family meals, barbecues, or holiday get-togethers.

Eco Benchtop Filters For Life on the Move

Know someone who’s taken the road less travelled—literally? Whether they’re living the van life, exploring off-grid, or simply short on space, Our 9L Eco Benchtop Water Filter is a perfect fit. Compact enough to slide into a van cupboard yet powerful enough to deliver clean, filtered water wherever they roam, it’s the kind of gift that feels both practical and personal.

It’s a small luxury that makes a big difference—especially when you’re hundreds of kilometres from the nearest tap.

A Gift of Calm: The Shower Filter

If there’s one underrated self-care gift, it’s this. Australia’s tap water is safe, yes, but it often contains chlorine and sediments that can dry out skin and dull hair.

Our Premium Shower Filter is the perfect wellness surprise for someone who deserves better skin and hair days (which is… everyone). It makes a visible difference, especially for those with sensitivities or little ones at home.

And bonus: it makes showers feel softer—like you’re stepping into a mini day spa every morning.

For Families and Foodies: The Under Sink Filter

We all have that one household where the water jug never seems to stay full. If you’re buying for a big family, a Reverse Osmosis Filter is the ultimate gift that keeps up with their lifestyle.

It delivers high-capacity, great-tasting water straight from the tap, perfect for cooking, drinking, and filling bottles without interruption.

Our Under Sink RO Water Filter even adds minerals back in, ensuring every glass is pure, balanced, and smooth-tasting. It’s the definition of practical luxury—something they’ll appreciate daily.

For the Eco-Conscious and the Wellness Obsessed

Some people collect plants; others collect air purifiers and reusable glassware (and we fully support both).

Home Air Purifier For Fresher Indoor Living

Between cooking smells, pets, and bushfire season, clean air at home can be underrated. A compact Air Purifier like the 360 Protect Air Purifier helps remove pollutants, allergens, and dust—ideal for parents, pet owners, or anyone working from home.

Think of it as a quiet little upgrade for their wellbeing and their home environment.

Food Purifier For the Kitchen Perfectionist

Yes, it’s a thing, and yes, it’s brilliant. Earths Water’s 9L Food Purifier naturally cleans fruits, veggies, and meats by reducing pesticide residues and bacteria. For the home cook who loves doing things the healthy way, this is a kitchen appliance that earns its place on the counter.

How to Choose the Right Earths Water Filter Gifts

Still unsure where to start? Here’s a quick guide:

  • For homebodies: Glass Benchtop Filter or Air Purifier

  • For families: Under Sink Filter or Food Purifier

  • For travellers or gym-goers: Water Filter Bottle

  • For beauty lovers: Shower Filter

  • For entertainers: Glass Carafe or Benchtop Filter

Each one makes a unique, health-focused gift that blends seamlessly into everyday Aussie life.

A Smarter Way to Shop This Black Friday

Black Friday isn’t just about scoring discounts—it’s about finding the best value for things that actually matter. Whether it’s a sleek benchtop filter for the home cook, a shower filter for the self-care lover, or a travel-sized bottle for the adventurer, these are the kinds of presents that keep giving, long after the wrapping paper’s gone.

So go ahead, explore our full collection, tick off your Christmas list early, give thoughtfully, and wrap up the year feeling good about what you’ve given (and saved).